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Postel Studio

Digital systems for home services

Nobody answers a phone from under a sink. Call handling, job booking, and quote follow-up built for work that happens on site.

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You cannot answer the phone with both hands full

Plumbers, electricians, HVAC engineers, roofers, and cleaners have the same structural problem: the work and the phone need the same person. You are under a sink, in a loft, on a ladder, or driving between jobs. The phone rings, and answering it means stopping.

According to Harvard Business Review and InsideSales research, over 62% of inbound service calls to home contractor businesses go to voicemail during active job hours. Furthermore, responding within 5 minutes yields a 9x higher conversion rate than calling back 30+ minutes later.

Consider a worked example: a 3-truck plumbing or HVAC team missing just 4 inbound calls per week at an average job value of $450 loses over $93,600 per year in uncaptured revenue to competitors who pick up first.

Emergency work makes it sharper. A burst pipe or a dead boiler is a caller ringing every number they can find until somebody picks up. They are not comparing quotes and they are not leaving a voicemail. Whoever answers gets the job, and it is often the highest value job of the week.

The evening is where the rest goes. Calls arrive after five because that is when people get home and discover the problem. By the time they are returned the next morning, a competitor with an answering setup has already been booked in.

Quotes are the other leak. A quote goes out, the customer means to think about it, and nobody follows up because following up means finding the number and remembering. Work that was most of the way to won is lost to silence.

How it works

  1. The agent answers while you are workingEvery call, including the ones that arrive while you are mid-job, driving, or on another line. Nobody has to stop what they are doing to find out whether it was worth stopping.
  2. It sorts emergencies from everything elseA no heat call in January and a request for a bathroom quote are not the same call. The agent establishes which one it has, using rules you set, and escalates the urgent ones straight to you.
  3. It books jobs against your real availabilityTravel time and job length are built in, so the calendar shows a day you can actually drive.
  4. It captures what you need to quoteAddress, access, the nature of the problem, whether it is a rental or an owner, and photographs where they help. That is the difference between arriving prepared and arriving to find out.
  5. Quotes get chased automaticallyFollow-up runs on a schedule instead of on memory, so a quote that went quiet gets one more prompt without anybody having to keep a list.

What is included

  • Call answering during jobs, after hours, and at weekends
  • Emergency calls identified and escalated by your own rules
  • Job booking with travel time and realistic durations
  • Address, access, and problem details captured at first contact
  • Customer details written to your CRM or job management system
  • Automatic quote follow-up on a schedule
  • Appointment reminders that cut wasted journeys
  • Review requests sent after the job is signed off

Signs this is the right fit

  • Calls go unanswered because both hands are on the job
  • Emergency callers reach voicemail and ring the next number on the list
  • Evening calls are returned the following morning, often too late
  • Quotes go out and are never chased
  • The diary ignores travel time, so the day runs late from the second job on
  • Review requests happen when you remember, which is rarely

How we build

Emergency rules, job durations, and travel time are set from how you actually work, because a scheduling system that ignores driving is one you will stop trusting inside a week.

Details land in the tools you already use. If that is a calendar and an inbox rather than job management software, the agent works with that.

Common questions

Yes, using rules you define. You decide what counts as an emergency for your trade and what should reach you immediately versus what can wait until you are off the job.

Worth a conversation?

Tell us what your phone, your site, or your admin is currently costing you. If we are not the right fit we will say so.

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